Everything Matters Podcast

EPI #32 - A Sales Methodology That Converts! đź’°| Julie Thomas, CEO ValueSelling Associates

• Bradford Speaks / Julie Thomas • Season 2 • Episode 32

My guest on this episode of the Everything Matters Podcast is Julie Thomas. Julie works with revenue leaders across many industries to help them realize results they never thought possible. She is passionate about guiding revenue organizations through uncertainty and helping them build resilient, engaged teams that drive predictable, sustainable revenue results and create customers for life.

As President and CEO of ValueSelling Associates, Inc., Julie is responsible for the company’s global expansion and its position as a market leader in on-demand, instructor-led, virtual instructor-led and hybrid (blended) learning solutions delivered throughout the world in more than 17 languages. In a career spanning more than 24 years, she credits her mastery of the ValueSelling Framework® for her own meteoric rise through the ranks of sales, sales management, and corporate leadership positions.

Julie began her sales career at Gartner Group (now Gartner, Inc.) In 1999, she was promoted to Vice President of Gartner’s Sales Training for the Americas. Her role included successfully onboarding new sales hires and driving the adoption of the ValueSelling Framework. She has extensive experience applying, coaching, and reinforcing the ValueSelling Framework, ValueSelling Essentials®, and their application to all customer-facing roles across the revenue engine.

In 2003, Julie joined ValueSelling Associates as Chief Executive Officer and President. She has led the company to become an industry leader in competency- and process-based training for escalating sales performance in business-to-business sales organizations worldwide.

In addition to her role at ValueSelling Associates, she is a noted speaker, consultant, and author of “ValueSelling: Driving Sales Up One Conversation at a Time” and “The Power of Value Selling: The Gold Standard to Drive Revenue and Create Customers for Life,” as well as a contributor to Forbes.com, the Forbes Business Development Council and the LinkedIn Sales Blog.

Julie also serves on the advisory board of the eWomenNetwork Foundation and is heavily involved in local charities in the San Diego region.

Please help me welcome Julie Thomas to the Everything Matters Podcast.

Watch video version here.

The Everything Matters Podcast is hosted by High-Performance Effectiveness & Leadership Development Coach, Bradford Speaks. Affectionately known as "Coach B", Bradford is the CEO and Founder of BeLegendary.Coach.

If you are a rising Middle or Senior level manager or Executive level leader who is looking to elevate your performance and become the most effective leader you can be, take action now and schedule your Free Performance Analysis with Coach B. We address areas such as Imposter Syndrome, Communication Skills, Team Building, and several other areas that will show the value you provide for the organization's success.

Our CIA Performance Effectiveness Coaching Model is designed to drive performance results significantly faster than other methods. Be an extraordinary leader...a Legendary Leader.

Remember, performance is the best way to shut people up! -CoachB

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